Pause and resume ad delivery at the campaign, creative group, or individual creative level. Halted creatives are immediately taken offline and purged from the CDN.
Halting delivery at any level cascades down: halting a campaign stops all its groups and creatives, halting a group stops its creatives. The system tracks which level the halt was set at, so it can only be lifted at the same level. Publishing a halted creative automatically resumes it, but publishing is blocked when an ancestor (group or campaign) is halted.
Behind the scenes, halted creatives have their serving files parked in a separate location and are purged from the CDN in a single batched operation. If a resume partially fails, the halt flag is restored so no creative silently goes offline. Concurrent operations on the same creative are serialized to prevent race conditions between halting, resuming, and building. Every halt and resume action is recorded in the audit log with who did it and when.
The platform interface for this feature shipped in Frontend 9.0.2, with status badges, publish safeguards, and one-click halt and resume controls.
